[Source: Gaogong LED 's " LED Good Products" magazine April issue (P04) ]
Zhang Xiaofei, a senior engineer, said, "In the LED lighting industry, the early birds have insects." So he took a group of diligent "birds" who were busy exploring the channels to find "bugs" in the country.
The spring blossoms and everything recovers. After a long winter test, LED lighting has also awakened. In the first quarter of this year, many companies showed an upward trend in performance, especially in the domestic market, and everyone recovered their confidence. The market is not doing nothing, it is waiting, waiting for people who understand it to appear, it is always there. Therefore, the LED lighting channel has begun to expand, then act!
But many companies are confused, what do you get out? This is what the author wants to say in this article. If you don't go out, how do you know what the market needs? How do you know that your product is not working, my friend!
Due to the lack of industry standards, there is no rule in the field of LED lighting. Many friends who have made LEDs have been smothered, research and development, research and development, and even more and more unconfident. In the end, they are still not sure that their products will not work.
The product does not work, depending on whether there is a place in the market for this product. However, many companies have been biased. Excessive pursuit of high brightness, long life, high color rendering index, but forgot the number of practical applications of LED products with all these advantages, how much cost, how high the price in the market, and how many consumers in the end acceptable.
A few days ago, the author visited Wang Junbo, the deputy general manager of Jingyuan Optoelectronics (hereinafter referred to as Wang Zong). He said, “Many companies are trying to pursue the perfection of LED lighting products, so that the products meet high standards in every aspect and cost a lot. However, in fact, many product applications do not require high-level requirements in all aspects of the product, which is a waste. "The amount of waste on the cost is spread on the sales price, and then by the consumer, so consumption The price of LED lighting is considered too high.
Mr. Wang said, "I think the long life of LED lighting is also a misunderstanding of enterprise research and development. From the daily usage habits, it is not necessary to use up to 50,000 hours of LED bulbs, as long as the LED bulb life is guaranteed in the years. Consumers can accept." He believes that the pursuit of LED lighting for a long service life will greatly increase the cost of LED lamps, not worth the candle. In fact, even if an LED bulb can be used for 50,000 hours, when the LED luminaire is used for 20,000 hours, it has been covered with thick dust, which is basically useless.
This is a simple example, and how many such things are in the LED lighting industry. What I need to clarify is that reducing cost waste is definitely not a cut-off; the right place to use the right luminaire is not all LED luminaires.
The development of China's LED lighting to today needs to be promoted. The diligent "birds" need to diligently carry out research and development according to the needs of the use, and also need to diligently take out the developed products to "sunburn." In fact, many companies' products are buried, buried in the chaos without industry standards, and buried in irrational comparisons that do not understand the market and uses.
In 2013, Gaogong “LED Good Products†gave enterprises a platform to display good products; the National Exhibition of High-tech LED Lighting Channels gave Chinese LED companies the opportunity to go out with products. Take the product and go out for a walk!
Zhang Xiaofei, a senior engineer, said, "In the LED lighting industry, the early birds have insects." So he took a group of diligent "birds" who were busy exploring the channels to find "bugs" in the country.
The spring blossoms and everything recovers. After a long winter test, LED lighting has also awakened. In the first quarter of this year, many companies showed an upward trend in performance, especially in the domestic market, and everyone recovered their confidence. The market is not doing nothing, it is waiting, waiting for people who understand it to appear, it is always there. Therefore, the LED lighting channel has begun to expand, then act!
But many companies are confused, what do you get out? This is what the author wants to say in this article. If you don't go out, how do you know what the market needs? How do you know that your product is not working, my friend!
Due to the lack of industry standards, there is no rule in the field of LED lighting. Many friends who have made LEDs have been smothered, research and development, research and development, and even more and more unconfident. In the end, they are still not sure that their products will not work.
The product does not work, depending on whether there is a place in the market for this product. However, many companies have been biased. Excessive pursuit of high brightness, long life, high color rendering index, but forgot the number of practical applications of LED products with all these advantages, how much cost, how high the price in the market, and how many consumers in the end acceptable.
A few days ago, the author visited Wang Junbo, the deputy general manager of Jingyuan Optoelectronics (hereinafter referred to as Wang Zong). He said, “Many companies are trying to pursue the perfection of LED lighting products, so that the products meet high standards in every aspect and cost a lot. However, in fact, many product applications do not require high-level requirements in all aspects of the product, which is a waste. "The amount of waste on the cost is spread on the sales price, and then by the consumer, so consumption The price of LED lighting is considered too high.
Mr. Wang said, "I think the long life of LED lighting is also a misunderstanding of enterprise research and development. From the daily usage habits, it is not necessary to use up to 50,000 hours of LED bulbs, as long as the LED bulb life is guaranteed in the years. Consumers can accept." He believes that the pursuit of LED lighting for a long service life will greatly increase the cost of LED lamps, not worth the candle. In fact, even if an LED bulb can be used for 50,000 hours, when the LED luminaire is used for 20,000 hours, it has been covered with thick dust, which is basically useless.
This is a simple example, and how many such things are in the LED lighting industry. What I need to clarify is that reducing cost waste is definitely not a cut-off; the right place to use the right luminaire is not all LED luminaires.
The development of China's LED lighting to today needs to be promoted. The diligent "birds" need to diligently carry out research and development according to the needs of the use, and also need to diligently take out the developed products to "sunburn." In fact, many companies' products are buried, buried in the chaos without industry standards, and buried in irrational comparisons that do not understand the market and uses.
In 2013, Gaogong “LED Good Products†gave enterprises a platform to display good products; the National Exhibition of High-tech LED Lighting Channels gave Chinese LED companies the opportunity to go out with products. Take the product and go out for a walk!
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