In 2010, 3D TV began to emerge, and LED TV exploded. With the announcement of the pilot city of triple play, Internet TV has gradually matured. With the implementation of home appliances to the countryside, old-for-new, energy-saving projects, the color TV industry will set off a trend of upgrading, and the Chinese mainland brand led square will show strong power.
Konka LED sales accounted for more than 60% of the Mid-Autumn market, and will fully popularize LED during the National Day. In the second half of the year, the main high-end products Net Rui LED95, 88, 98 series from 22 inches to 55 inches lined up, LED95 is the world's first built-in LED browsing smart TV, not only can enjoy the SARFT networked TV integrated broadcast control platform Genuine video resources, you can also browse all kinds of movies, information, music and other audio and video resources through IE browser. The 97, 92, and 86C series will form a multi-level ladder of Konka products with different price strategies to achieve comprehensive coverage of consumers at different levels. The 55-inch LED broke through 10,000 yuan, and the 46-inch breakthrough exceeded 7,000 yuan. With the help of 6 series of new LED products nationwide, Konka will increase its expectations, increase market input, and promote the rapid spread of LED TVs with a development speed of 2-3 times.
Skyworth's currently listed LED TVs have reached more than 50 different types of products in more than 10 categories. The high-quality, medium- and low-priced product lineups are available to meet the needs of consumers at all levels.
During the National Day, Skyworth Group will launch six series of cool open LEDs, E60, LED10, E80, E70, E81, E16, covering sizes of 24, 26, 32, 37, 42, 47, 55 inches to meet the full needs of the bedroom living room. LED products offer 500-3000 yuan, its 55-inch LED55E60HR only needs 9999 yuan, is the flagship product of the first-class products to break through the million-yuan mark, 46-inch 46E60HR also only needs 7999 yuan, 42-inch 42E60HR National Day promotional price 5999 yuan. In addition, Skyworth IPS hard-screen LED has become the industry's high-standard standard, and its IPS camps such as LED10, E80, E70, E81, and E16 are also fully profitable, with a maximum profit of 3,000 yuan. The 42E81 National Day special price is 8999 yuan, except for the purchase of high-definition set-top box 1500 yuan, equivalent to 6499 yuan with LED high-definition machine. In addition to the above products, the bedroom camp 32-inch LED minimum of only 3999 yuan plus the mainland China old-fashioned subsidy 400 yuan real price of 3599 yuan, and 26-inch LED old-for-new price of 2599 yuan.
Hisense has launched 45 series of 45 blue-engine LED products including intelligent XT39G3D series, T29 series, T28 series, K16 series and K11 series. The LED product lineup is unprecedented, and its main push Hisense Lanqing LED LCD TV energy-saving and environmental protection, full HD, super Thin and other advantages are obvious. Compared with ordinary CCFL backlight LCD, Lanqing LED LCD TV has wide color gamut coverage and richer color. LED has small volume and high luminous efficiency, which can greatly reduce the thickness of backlight, and has long energy saving and environmental protection.
Hisense will take the lead in promoting the replacement of ordinary CCFL products by Hisense Lanqing LED in Chengdu market. Mid-Autumn Festival LED hot sales, Hisense Blue Engine LED sales exceeded 50%, sales have exceeded 60% share. It is expected that the popularity of LED LCD TVs will be more rapid during the National Day. It is an inevitable trend that a new round of LED LCD TVs will replace the industrial upgrading of ordinary CCFL LCD TVs.
During the National Day, Changhong 32-inch, 42-inch, 46-inch, 55-inch LED TVs will further increase sales promotion based on the August LED popularization storm. The company will cooperate with the old-for-new policy with 10% subsidy support, and will fully turn to the popularization of LED LCD TVs. At work, consumers can buy a satisfactory LED LCD TV with only the cost of LCD.
Experts predict that in 2010 China will usher in the outbreak of LED TV. LED TV has become the absolute main force of new color TV products with its advantages of energy saving, environmental protection, colorful and ultra-thin, and it is the main trend of color TV development.
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