Smart phone touch new wave embedded for the first time beyond plug-in

According to IHS, a professional marketing agency, the smart phone adopts 820 million embedded touch modules in 2016, accounting for more than 50% of mobile touch solutions. For the first time, it has surpassed the use of external touch panel mobile phones. proportion.

IHS said that the increase in shipments of embedded touch modules represents an important milestone, representing a significant change in touch technology and supply chain, that is, display panel manufacturers can lead the production of external touch panel manufacturers.

Display panel manufacturers and plug-in touch module manufacturers have been competing for a long time, but the trend has begun to change, only because the two largest smartphone brands support embedded touch solutions.

IHS analysis, embedded touch solutions are widely used in information electronics (IT), and consumer electronics, the competitive landscape of the display market is changing. As the market favors embedded solutions, plug-in touch module manufacturers have to reset their relationship with panel makers, from competitors to partners, and perform new roles in the process.

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