From fingerprint recognition, face recognition, iris recognition, to vein recognition, voiceprint recognition, biometric technology and its commercial applications have been developed for more than 30 years. With the increase in applications and rich application scenarios, we have finally started a rapid development model. Finally saw the spring of commercial applications of biometric technology.
According to TransparencyMarketResearch analysis company, the market size of biometrics will reach 23.3 billion U.S. dollars in the next five years. From 2013 to 2019, the global biometrics market will grow at an annual rate of 20.8%.
In China, according to research by relevant institutions, the average annual growth rate of my country's biometrics market has exceeded 60% in the past few years. In 2015, the biometrics market exceeded the tens of billions mark. The industry predicts that by 2020, the biometrics market will grow. With a breakthrough of 30 billion yuan, the biometric market has a promising future.
Application areas where biometrics shine
The application fields of biometric technology are mainly divided into two aspects: traditional markets and emerging markets. The traditional market is mainly the attendance market, door lock market, access control market, mobile phone market and other fields.
1. Attendance market
The attendance market is the most traditional and well-known market for biometrics, and it is also one of the main application areas of biometrics. The traditional attendance market is almost dominated by fingerprint recognition technology. However, with the development of other biometric technologies, this situation is slowly changing. For example, face recognition, with its non-contact and long-distance advantages, vein recognition Relying on its non-contact advantage, it also gradually intervenes in the attendance market. It is reported that the current capacity of this market has reached a scale of nearly one billion yuan per year.
2. Door lock market
The door lock is the first application of biometric technology to enter the mass consumer market. After years of development, its acceptance by the market has also increased year by year. Especially in recent years, smart door locks using biometric technology have slowly begun to replace traditional locks. A 2015 data shows that more than 56.3% of the real estates developed by a series of well-known real estate companies represented by Vanke and Poly Real Estate have used smart door locks. According to statistics, more than 80% of urban users in my country have the need to install smart door locks, so the overall market size of smart door locks exceeds 300 billion yuan. Smart door lock products are mainly based on fingerprint recognition and face recognition. Many safes also use biometric locks.
3. Building intercom market
The building intercom industry is a relatively special field in the security industry. For a long time, the degree of informatization of building intercom has been hovering at a relatively low level; at the same time, the product gross profit rate is also relatively low. In recent years, the development of smart communities has put forward higher requirements for the building intercom industry, and low-grade intercom products cannot meet the needs of smart community construction. It needs a smarter building intercom system, which brings market opportunities to the combination of biometric technology and building intercom. At present, many building intercom companies have aggressively entered the biometric field, and are committed to developing building intercom products combined with biometric technology.
4. Consumer product market
The consumer product market is mainly represented by mobile devices such as mobile phones. The new mobile phones released by major mobile phone companies in the past two years have launched products and applications with their own biometric functions. It seems that mobile phones without fingerprint recognition or iris recognition technology cannot Like the listing, their annual shipments are in the tens of millions. The rapid popularization of smart phones has greatly promoted the outbreak of the biometrics industry.
In addition, face recognition payment, fingerprint recognition payment, etc. represented by Alipay are also huge application areas of biometric technology.
Emerging application areas
In addition to the traditional application fields mentioned above, with the development of artificial intelligence and deep learning technology, biometrics has also achieved considerable development in recent years, and it has brought a broader application space.
1. Application in the field of security
Biometrics is a popular technology in the security industry, and its popularity in the industry continues to increase. In the near future, the market potential stimulated by biometric technology in the security industry is huge.
Especially in the field of intelligent monitoring. At present, the application market represented by face recognition and human behavior recognition is growing. Many security companies have invested a lot of manpower and material resources in the field of biometrics, and some companies have achieved a lot of results.
2. A series of markets brought by the real-name system
Before the Spring Festival, the "face recognition channel" at Beijing West Railway Station and other stations had a wave of presence. During the G20 Summit in Hangzhou, all people must pass the authentication of the combination of human and certificate before checking into the hotel. As the country’s requirements for the real-name system are getting higher and higher, biometrics, a technology that "can prove that you are the one and only you", will surely gain the favor of relevant government departments.
3. Other fields
In fact, with the development of biometric technology, the application of biometric technology will never be limited to the fields mentioned above. All places that need to be authenticated and identified will be included in the biometric technology market. For example, finance, medical care, education, transportation, social security, etc., all have very broad application space, so the market potential of biometric technology is immeasurable.
The safety of biometrics is questioned
As we all know, biometrics has recently swiped everyone's screens, but this time it was not because of any good things. It was because of the biometric face that was slapped at the 315 party this year. At the scene of the 315 party, the host used a self-portrait of a character found on the Internet. Through simple image processing and dynamic synthesis technology, he synthesized the face of the network into a pre-prepared video, covering the face of the original video, and could deceive Some software that uses facial recognition as authentication information.
For the time being, let's leave aside the 315 party and the subsequent responses of some companies. From the 315 anti-counterfeiting biometric technology alone, there are two issues that need to be paid attention to by companies.
The first problem is that, even from a purely technical level, various types of biometric technologies have certain security risks. What's more, in order to balance the use experience in the actual application process, this leads to the safety of biometric technology in commercial applications. Sex really needs to be improved.
The second problem is more serious than the first, that is, consumers do not believe in biometric technology. We know that the safety of biometric technology can be improved by combining multiple technical means, etc., but for the development of a market, consumer trust is a basic condition. If consumers have doubts about technology or products It is a fatal injury to market development.
to sum up
With the needs of the security field and many social activities, the development of biometrics technology is accelerating. The superiority of biometric technology is obvious to all, and its future market is immeasurable. However, the development of the biometrics market is not only good news. Technical loopholes and society's suspicion of biometrics have brought some unknown variables and challenges to the development of the biometrics market.
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