On July 9, Xiaomi officially landed on the Hong Kong Stock Exchange. Xiao Jun, founder and chairman of Xiaomi, said in his speech that he thanked more than 100,000 investors for their recognition and support for Xiaomi at the moment, including Li Ka-shing, Ma Yun and Ma Huateng.
Speaking of Xiaomi, maybe everyone will first think of its mobile phone business, and now Xiaomi "God Machine" can be described as a household name. However, as a technology company, Xiaomi has a wide range of business, not just limited to the mobile phone business. At present, Xiaomi's core businesses include smartphones, IoT and consumer goods (self-production + eco-chain) and Internet services. In the first quarter of this year, Xiaomi's IOT business accounted for 22.4%.
Millet's business revenue share (smart and cartography)
In the field of intelligent lighting, Xiaomi has gradually formed its own industrial ecosystem. Previously, not only launched the Yeelight brand, but also established a joint venture with Yannuo to develop, produce and sell smart lighting.
As the first lighting brand in China to support multiple IOT platforms such as Google Assistant, Amazon Alexa, and Mijia, Yeelight has released the first dual AI voice assistant in China, and is compatible with Xiaomi Xiaoai and Microsoft Xiaobing in the era of intelligent AI. , once again changed the interactive form of intelligent lighting. At present, Yeelight has formed a whole house intelligent lighting solution including home improvement lighting, on-street lighting, and ambient lighting, relying on Yeelight voice assistant to create a whole house intelligent lighting new experience.
The joint venture between Xiaomi and Yannuofei designs and develops intelligent interconnected LED lighting products, and new products are sold through Xiaomi retail channels. Both Android and IOS systems can download applications to complete intelligent control of the lights. Deep cooperation with major international brands is another milestone in the Xiaomi ecological chain. After cooperating with 昕诺飞, 昕诺飞's smart connected LED products will be introduced into Xiaomi's smart home ecosystem, which also means the further expansion of Xiaomi's smart connected lighting and smart home ecosystem.
In fact, for a technology company like Xiaomi, although it has strong scientific and technological strength, the huge industrial chain cannot rely on a company to fully penetrate. From the perspective of the smart home ecosystem built by Xiaomi, resource integration and cross-border cooperation are its One of the main forms.
With the development of the Internet of Things technology and the changes in user needs, the imagination of intelligent lighting is becoming larger and larger, and the market space is also growing. GGII expects the smart lighting market to reach 38.7 billion yuan in 2018, up 46.6% year-on-year. Under the temptation of the big market, countless companies are making efforts. However, due to the existence of technical barriers in the intelligent lighting industry, the strategic cooperation cases between technology giants and lighting companies are numerous, such as Huawei HiLink Ecology and Shaohaihui Ecosphere is a typical masterpiece.
From the perspective of Huawei's HiLink ecosystem, cross-border cooperation has provided a small impetus for its rapid development. As we all know, Huawei smart home started late, but now there are more than 150 Huawei HiLink partners, more than 400 online products, and more than 400 million Huawei smart home users.
Many lighting giants have also been integrated into Huawei's HiLink ecosystem. For example, Op Lighting and Shanghai Sansi have established close cooperation with Huawei. Recently, Huawei and Shanghai Sansi jointly launched a color bulb. As a partner in Huawei's smart lighting field, Shanghai Sansi has brought cutting-edge technology and quality products to HiLinK Eco, and it has also formed a brand value with Huawei.
In the field of intelligence, the Shaohaihui ecosystem is a phenomenal level. As of the end of last year, Shaohaihui Ecological Circle already has 42 member companies and 13 smart home industrial parks across the country. The annual output value of core enterprises exceeds 10 billion, and many enterprises have completed billions of financing.
Gaogong LED learned that Shaohaihui I-City uses technology such as Internet of Things and cloud computing to deploy smart lighting factory + intelligent control module + urban road system in 9 sectors, such as smart transportation and smart security. Building a smart city's cusp, using smart street lights as a smart city solution contact, providing products and smart city solutions for government and urban users.
In the Shaohaihui ecosystem, there are many well-known domestic lighting companies. NVC Lighting is one of the new companies to join Shaohaihui, and is also a major player in the I-City industry. The two parties will cooperate to provide the overall home lighting solution; in addition, the professional LED lighting company Liangjiamei joins to create more vitality for Shaohaihui to create a smart lighting ecosystem.
It can be seen from the above several major ecological circles that resource integration and cross-border cooperation have become a major development model for the smart lighting industry. Since the development of LEDs, the industrial chain consisting of epitaxy, chips, packaging, lamps, intelligent control systems, sensing systems and software has demonstrated cross-border resource integration capabilities. Only through mutual cooperation in different fields can the final product that meets the user's requirements be completed. Zhou Zhao, vice president of Shanghai Zhaoguan, pointed out that under the era of rapid upgrading of technology and products, resource integration capability has become the key to the growth and development of enterprises, and cross-border cooperation has become the only way for the development of intelligent lighting today.
At a time when the smart home market is becoming more mature, the active interaction between the leading hardware brands and the connected platforms in the lighting industry will help to quickly advance the entire smart lighting ecosystem and ultimately bring consumers higher quality. Smart lighting experience.
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